CHOOSE SUSTAINABLE
Sustainable fashion, also called eco fashion, is a part of the growing design philosophy and trend of sustainability, the goal of which is to create a system which can be supported indefinitely in terms of human impact on the environment and social responsibility. It can be seen as an alternative trend against fast fashion. (1)
The video from aboutorganiccotton.org is a visual journey through the benefits of organic cotton from farm to fashion.
The AboveBoard brand embodies the following:
Benefits of Sustainable Apparel
1. Conserve Biodiversity: Organic cotton is not genetically modified (GMO). Cotton grown organically promotes natural ecosystems for many forms of life
2. Keep Our Oceans and Water Sources Clean: By eliminating the use of synthetic pesticides and fertilizers, organic cotton keeps waterways and drinking water clean and safe
3. Conserves Water and Uses Rain Water More Efficiently: Organic farms make better use of water and organic soils that can become more resilient in drought conditions
4. Reduce Landfill Waste: Recycled Polyester (RPET) keeps plastic water bottles out of landfills. High quality organic cotton clothing can last longer in closets. Our clothing labels remind consumers to mend when torn and donate to keep out of landfills
5. Safe Work Environments: Implementation of safety standards. Elimination of pesticides or other toxins that have negative effects on farmers, workers and family members
6. Coercion-Free: Sweatshop-free. No forced engagements
7. Local Living Wages (Fair Wages): A wage workers can live on
8. Cruelty Free: Cause no unnecessary harm. The AboveBoard Co is proud to be “PETA-Approved” (People for the Ethical Treatment of Animals)
9. High Quality Products: Commitment to high quality products that look good, feel great and last longer
10. AboveBoard: Is defined as honest, open and legitimate